Workforce Optimization Hints, Tips & Best Practices
Change is never easy. Perhaps that is why many contact centers are still reluctant to make a switch from their software-based technology to the cloud. Even the prospect of no longer dealing with maintenance, storage or utility costs is not enough to offset concerns about whether a hosted contact center solution really delivers on everything it promises.
Here are some of the most common reasons why businesses hesitate, and how we address them with our clients – most of whom ultimately make the cloud transition, and now couldn’t be happier.
1. I’ll lose too much business during the transition!
Actually, you won’t. The cloud solution will be customized, prepared and tested before it is live, and can run parallel with your hardware solution during the actual conversion, so it can continue to function if an issue arises. Typically, however, the switch to cloud is quick and easy.
2. Is it really better?
Absolutely. It is more flexible, it is more scalable, there are no upfront costs, you pay only for what you need, you’ll receive software upgrades automatically as soon as they come available (without receiving a bill every time that happens) which makes it easier to work with home-based agents and other telecommuting personnel. These are just some of the benefits you’ll enjoy from day one.
3. I’m worried about turning over control of my data to a cloud
Maybe they should have found a better word when the technology was introduced, so it doesn’t seem like your data is traveling somewhere so distant. But the reality is you are still in control, just as you were when the hardware was sitting in your contact center. You can make changes as you need them, and with Monet you’ll also have the expertise of our dedicated support team to answer any questions.
4. It costs too much
Not at all. Hosted solutions cost 1/3 less than hardware solutions (and that is a conservative estimate on total savings). In fact, cost is one of the primary reasons why companies make the switch.
5. The cloud is unreliable
Once again, the opposite is true. Cloud solutions are actually more reliable than hardware-based technology because of their built-in fail-safes and redundancies. When all of your equipment is in one place and something goes wrong, you are out of luck. With the decentralized nature of the cloud, even a power outage won’t shut you down.
According to a study sponsored in part by Oxford Economics, 69% of businesses surveyed expect to invest in the cloud either moderately or heavily over the next three years, migrating their core business functions as a result.
These findings are consistent with a Forbes magazine piece published in June of 2015, suggesting that 55% of enterprise predict cloud computing will enable new business models in three years.
Why are these transitions taking place, particularly at contact centers that seek the benefits of a comprehensive workforce optimization solution?
With the cloud, a call center can be up and running with new WFO software in just days. Traditional WFO can take weeks, and sometimes months, to install.
No upfront investment for hardware and software is required for WFO in the cloud. Instead, contact centers pay a monthly subscription fee that, in many cases, will also cover training, support, maintenance and upgrades. Operating costs are lower as well, as there is no need for backups or hardware replacement.
The cloud gives contact centers room to grow, and upgrade the functionality they need when they need it. With a server on-premises, a contact center is limited by what that server can handle. Many call centers also report better ease of use with a software as a service (SaaS) solution.
All upgrades are automatically delivered free with WFO in the cloud. Upgrades to traditional hardware and software are an important revenue source for their respective manufacturers, so they won’t be going away.
There is always some risk when a call center invests in new technology. But with a cloud system it is easier to cancel a service that is not satisfactory. This is not always the case with a substantial upfront hardware/software investment.
Ah, the 1980s. Rubik’s Cubes and Cabbage Patch Kids and Duran Duran. Good times for those of us old enough to remember. And at the call center, we had the technology we needed to deliver great customer service.
The problem? Some call centers are still using a lot of the same technology.
An IVR system with 5 (or 8, or 10) options (including the ever-popular “press 7 to repeat this menu”) was cutting-edge back when Dynasty was on television. Ever go through all the options, and select the one that best fits the purpose of your call, only to then hear the message: “Our offices are now closed. Business hours are 9am to 4pm Tuesday through Friday…”
That won’t do anymore. People are busier now. They are used to faster (if not instant) communication, and the call to the contact center is just one more task in a multi-tasking day. The “Your call is important to us…please stay on the line and an operator will be with you shortly” message might sound polite, but to the caller it’s just more wasted time.
Another 1980s holdover is separate IVR and agent systems, at a time when such systems are easily integrated. The caller enters their account number when prompted by the IVR, and then they are connected to an agent who asks for the same number again. Not fun.
If your contact center is stuck in the ‘80s, it’s time to think about a 21st century technology makeover. Not sure where to start? Review recorded calls (or add a call recording system) and analyze the feedback from your customers. How many of them are frustrated by the time they speak to an agent? How many of them voice their displeasure over the time spent reviewing options and pressing buttons as prompted by the IVR? How many of these engagements could be handled more efficiently through email or web-chat or other channels?
Does your call center need to change with the times?
If you can’t remember, this might be a good time to take a fresh look at that script, and decide if changes would result in a better customer service experience.
When you do so, request the help of several of your best agents in the process. These are the men and women who will be working from that script, so they should be comfortable with its content, and able to advise from past experience on which questions and responses will be most effective in different customer scenarios.
For example, too many scripts use sentences that like this:
“On behalf of ABC industries I want to let you know that we appreciate your business, and that we will continue to work toward earning your trust.”
Customers today have heard well-worn content like this countless times, and are well aware it is not coming from the agent but from a script the agent is reading. The sentiment is important, but it could be expressed in a less fabricated way.
Agents – some of whom may have already taken to doing so – can suggest ways to make the customer feel valued that will sound more natural. These are the men and women on the front line of your customer service and loyalty efforts – they hear the reactions from customers every day (as you should as well through your quality assurance program).
Speech analytics offers another way to gauge customer reaction to certain scripted lines and responses. The ultimate goal is to create a script that is more of an outline than a word-for-word speech.
Some content must be expressed in a specific way to be consistent with industry regulations. It’s also likely that the answers to some basic questions will always be the same. But if every part of the call is scripted, the result is a robotic conversation that leaves the customer feeling more like a number than a person. When managers and agents work together on scripting, the result can be copy that encourages quick and efficient calls, while allowing agents to go off-script when there is a need.
Reducing Payroll Losses from Time Reports with WFO
The expression “time theft” is one that is likely familiar to every business owner with employees, including contact centers. It refers to situations where employees are paid for time they did not actually work.
It’s the kind of phrase that makes managers angry because they feel as if employees are taking advantage, but it also makes employees angry because an accusation of stealing is never something to be taken lightly.
But despite the discomfort it introduces into the workplace, time theft is an issue that must be confronted. While many contact center managers may not worry about an agent checking his or her Facebook page for a few minutes on company time, they will certainly not tolerate when one agent clocks in a fellow agent who never showed up at all.
To be fair, that type of fraud is rare, but it does happen. It’s the more subtle forms of time theft – adding a few minutes to the beginning or end of a shift, counting a break time as work time, conducting personal activities while on the clock, that most impact productivity and business costs.
It should also be acknowledged that many examples of time theft are inadvertent. Agents may honestly believe they worked the number of hours listed on their time sheets. Contact center work shifts can seem long and repetitive, and it is easier for mistakes to be made under these circumstances. But even without fraudulent intent, these situations can still be damaging. According to one estimate, time theft costs companies $400 billion annually in lost productivity.
According to studies by the American Payroll Association (APA), almost 75 percent of businesses in the U.S. are affected by time theft. These instances can take as much as 7 percent out of a company’s gross annual payroll. For a business with a $1 million payroll that adds up to $70,000 every year.
When employees were asked if they have ever exaggerated the number of hours worked on a shift, 43% admitted to doing so at least once. It is worth repeating here, however, that these cases often happen without malicious intent. A contact center agent may stay a few extra minutes, or arrive ten minutes early, and not be aware they are doing something wrong when those minutes are recorded on a digital time sheet.
The APA also reports that the average employee “steals” anywhere from 50 minutes to 4.5 hours per week by showing up late, leaving early and taking extended breaks and lunches. At the high end, this equates to approximately six weeks of stolen time per employee per year—as the study observes, whether the discrepancies are intentional or not, that is a staggering figure.
Contact centers have advanced a number of solutions to combat time theft, with varying results. Paper forms and traditional time clocks can help but are also vulnerable to agents who record their hours inaccurately or have someone else check them in.
A biometric time clock, which uses an employee’s fingerprint to verify their identity before clocking them in, can be far more effective. It can also expensive to implement, and may strike some managers as overkill.
A workforce optimization (WFO) solution may be the best option for making sure that there is no discrepancy between the hours declared and the hours truly worked. One of the primary benefits of WFO is increased productivity and service levels, and these are achieved in part by functionality that accurately records the number of hours worked.
Monet Live, Workforce Optimization in the Cloud provides a means to optimize all aspects of the workforce, including scheduling and hours worked, in one solution. One way it achieves this by tracking agent adherence to planned schedules and determining agent work time accounts. In addition, Monet Screen Capture (included in WFO Live) provides full-motion video and audio capture, which shows what agents are doing at any given time during their shifts.
The issue of time theft can be a difficult one to broach at a contact center. But if a business is losing too much money from agents inaccurately recording the hours they worked, it is an issue that must be discussed.
Since managers cannot be there to monitor every agent before, during and after a shift, an automated solution is the best way to combat the loss of productivity caused by time theft. With recurrent coaching and training and a workforce optimization solution, a contact center can mitigate this problem.
There is never a time when customer experience should not be a priority at the contact center.
But this year, we are seeing a renewed focus on this most important attribute, and through our blogs, articles and webinars are working to provide the information and resources that can help our clients re-dedicate themselves to delivering the best service possible.
This was the inspiration for our webinar “Monet WFO Live in Action,” which offered a guided tour of that product’s many features and benefits, and how they work together to serve your customers. These qualities were recently honored by TMC, which named WFO Live as a CUSTOMER 2015 Product of the Year.
But what about cost? It’s not as significant an issue with a cloud-based solution like WFO Live, but we understand that it’s also a factor in the day-to-day decisions every contact center manager has to make.
However, when the emphasis is on customer experience first, and fiscal challenges second, the result is a positive impact on both situations.
Why? If a contact center delivers a great customer experience, it is going to make a difference in the bottom line. Happy customers buy more products, and remain customers longer. And if they share an account of how well they were treated on social media, that brings more business, and more opportunities to convert first-time callers into satisfied customers.
The annual Call Center Week Conference and Expo is one of the largest industry events of the year. Monet Software is proud to take part in the 2015 conference, which will be held at The Mirage in Las Vegas, Nevada on June 15-19.
Please visit our booth (#609), where we look forward to meeting with customers and contact centers managers, and to exploring new trends in the industry.
This year, the focus is on customer-centric service. Sessions and topics on the agenda include: “Value in the Voice of the Customer,” “Why the Customer Experience Matters and What you Can Do About It,” and “Customer Experience Journey Mapping in a Digital World.”
But as always, there will be speeches from industry experts on a multitude of other subjects, from how to ignite employee engagement to advanced strategies in chat support and call center cloud strategies.
If you have not registered yet, or would like more information about the 16th annual Call Center Week Conference and Expo, visit their website at http://www.callcenterweek.com/.
Sometimes the best descriptions fall short. That is frequently the case with a contact center solution that offers as many features as Monet WFO Live.
We could talk about all of the ways that this workforce optimization solution can make the management and operation of any contact center easier, and how these benefits are multiplied when they are offered via cloud, and how many problems and challenges can be eliminated when WFO replaces spreadsheets, but there’s really no substitute for taking a few moments to watch the system in action.
This was the inspiration for our webinar, “Monet WFO Live in Action.” Monet Account Manager Nate Welsh and WFO Application Consultant Rich O’Farrell provide a guided tour of the product’s many features and benefits – ACD, WFM, forecasting, scheduling, call recording, quality, performance management and analytics, as well as how all these functions work in sync with each other.
You’ll also find out how easy the system is to implement and use, which not only shortens ROI time but will make your agents happier as well.
If you missed this webinar the first time around, it is now available for viewing free on the Monet website. Just click the link below, and get ready to discover what 21st century contact center efficiency looks like. Sometimes, seeing is believing.
Access the Webinar here
Did your contact center add more agents last year? If it did, it was not alone.
According to Jobs4America, as many as 50,000 new positions were created in the contact center industry in 2014, about 15,000 of those in the fourth quarter alone.
Some of this job growth can be attributed to a rebounding economy, and some is no doubt related to the number of companies that are moving contact center functionality back to the United States after years of outsourcing.
What does it mean? Prepare for a busy year. And be aware that while you’ll be speaking to more customers going forward, none of them will be that interested in how much busier you are – they just want good service.
Workforce management Software (WFM) is the key to delivering that service, and not just in the customer-facing operations of the front office. In the back office, WFM can streamline a variety of tasks, including simulations to improve forecasts for staffing and call volume, and scheduling improvements created by optimization of agent availability and service levels.
Does your WFM solution have the multi-channel efficiencies necessary to provide the same functionality to your back office as to the front office? If not, perhaps it is time to investigate a system that will allow you to take a more proactive approach in managing back office activities – no matter how busy you get in 2015 and beyond.
“Social media” is a phrase no one would have recognized ten years ago; today, it’s an essential element in any customer-driven business.
The contact center used to be the primary source for managing customer relationships, and still has a very important role to play in this function. But today, customers are just as likely to take their compliment or their complaint to the company’s social media platforms.
There are a number of reasons for this – people have incorporated social media into their everyday lives to such an extent that it’s the first communications channel they think about when wishing to contact a company. It’s also a way to communicate the message instantly, without having to look up a phone number or be put on hold.
Now that Facebook and Twitter and other outlets have redefined the relationship between companies and customers, it is important for the contact center to be in sync with how these relationships are managed – perhaps it’s even time for social media to be managed by the same personnel, who have been trained in customer relations and company policies on how to address feedback.
There are significant differences between a call and a social media post, the most important of these is that the latter automatically becomes a public conversation. Thousands of other people will read the customer’s comment and the company’s response. That makes the tone and content of the engagement even more critical. The right response (especially if it is posted quickly and not 5 days later) will have a positive impact on the original poster and on everyone who sees it.
Social media also provides a means to be proactive in a way that the contact center cannot. Savvy posting can be used to promote and protect a brand, and develop closer relationships with customers by staying in touch with them between orders and in-person visits to the business. The good work that is done here can resonate beyond the response to any single phone call or email.
Happy agents result in happy customers. So how do you create happy agents?
Let’s go beyond the obvious answers to this question – a competitive salary, scheduling flexibility that allows agents to balance home and family responsibilities with their job, and appreciation from managers and supervisors. These are all important and necessary best practices for creating a positive relationship between employer and employee.
However, it’s also important to build supportive relationships between agents, which is more difficult since each one spends the day talking to people outside the office and not those in the surrounding cubicles.
Team building is an excellent method to encourage company loyalty and create happier, more effective agents. This is especially true if you have remote agents and employees that work from home, as they have even fewer opportunities to network with coworkers.
One way to introduce this concept would be to establish a weekly or monthly get-together offsite, at a restaurant or a park. As employees bond it’s also a good time for managers to seek feedback on how they feel about their jobs, and ask for suggestions on how to better serve customers and make the contact center a more positive place to work.
Yes, this may require an investment on the part of the business, but the outcomes that will result will make this money well spent.
There are also team-building practices that can be introduced at no cost, such as a huddle at the start of each shift – a few words of encouragement, a reminder of the importance of the customer, and singling out a few agents for their contributions can be a great way to start a day.
Every year, the experts at CIO Review choose the top 20 contact center technology solution providers – those the publication believes are making a difference in this volatile market.
Monet Software’s cloud-based workforce optimization solution appears on this year’s list.
“Monet Software has been on our radar for some time for stirring a revolution in the Contact Center technology space, and we are happy to showcase them this year due to their continuing excellence in delivering top-notch technology-driven solutions,” said Harvi Sachar, CIO Review’s founder and publisher.
At Monet we appreciate the recognition from such a prestigious source as CIO Review. The press release announcing Monet’s selection can be found here.
Of course, our customers have known about the benefits of our unified WFO solution for some time. They have experienced how it has optimized the utilization of contact center resources, how it improves service levels and productivity, and how it can boost revenues with an investment much lower than what is required for an on-premise solution.
You can read the article on the top 20 solution providers on the CIO Review website.
If business patterns from the previous few years continue, 2015 will see more companies than ever making the choice to break away from the high cost and maintenance responsibilities of supporting their IT infrastructure in house.
The alternative – moving to the cloud – offers a number of significant benefits for contact centers in technology, efficiency and cost.
So far, so good. The challenge now for contact centers is choosing a provider that delivers an authentic cloud solution, rather than one attempting to exploit the benefits of the “cloud” name, while offering a product that is no different (and in some cases, worse) than a traditional hardware/software system.
If all hosted software offerings labeled as “cloud” are anything but, how can you tell the difference? It’s not enough to review the marketing collateral provided by vendors – do your homework first so you are already familiar with how a genuine cloud solution works, and which questions to ask to make sure you are getting the right product.
A true cloud solution is built from the ground up with software coded to perform better as a fully hosted solution. Applications can be customized in a way that will not cause complications as new product enhancements are introduced. And since all updates and upgrades are automatic, and do not require additional cost, your contact center is always assured of operating with the most up-to-date functionality.
If such product upgrades are delayed, it may mean you have been stuck with a fake cloud solution.
Result? A system with all of the problems and costs associated with an on-premise solution. It won’t be as scalable as the cloud, or as efficient. In addition to delayed and difficult product upgrades, a fake cloud solution will entail other drawbacks that will have a negative impact on your business. Don’t be surprised if downtime increases as a result of the limited resources of the hosting set up. Security could also be an issue, as the provider may not have the most important industry certifications, such as PCI-DSS security compliance, EU Safe Harbor certification, and SSAE 16 (SOC1) Type II audit completions.
Finally, any company that would misrepresent the most basic features of its product is one that will likely not be in business for the long haul. Imagine that worst case scenario – your service provider goes out of business, and you are forced to quickly find another vendor and make the switch, risking loss of data or data access. Or you can start over building an in-house solution, which will not be cheap.
The Qualities (and Quality) of a True Cloud Provider
True cloud solutions are typically more scalable and more reliable than hosting of traditional software, while offering the advantages that companies expect from a cloud delivery system, including:
• Automatic upgrades to new software versions
• Fast and secure system access from anywhere with web access
• close to 100% guaranteed uptime
• Advanced data privacy protection
• Easy integration with other applications
• No significant upfront investment
For more information on the differences between fake clouds and true clouds, there are a number of third-party resources available online which specify industry standards, while highlighting additional benefits of the cloud computing model. Here are just some of the most popular:
The Cloud Standards Consumer Council (cloudstandardsconsumercouncil.org)
The CSCC is an end-user advocacy group established to address the lack of a customer driven prioritization and focus within the cloud standards development process. The Council separates the hype from the reality on how to leverage what customers have today, and has established a core set of client-driven requirements to ensure cloud users have the same freedom of choice, flexibility, and openness they have with traditional IT environments.
Publications available on the website include The CSCC Practical Guide to Cloud Computing and The CSCC Practical Guide to Cloud Service Level Agreements.
The Cloud Computing Use Cases Group (cloudusecases.org)
While this site has not been recently updated, it offers two solid white papers on common use cases for cloud computing. It is also a helpful source for cloud information in Chinese, Japanese and Korean.
The Open Group (opengroup.org)
The Open Group is a consortium comprised of IT experts around the world who have developed several IT standards, while providing a number of assets related to cloud computing. These include The Open Group Cloud Computing for Businesses, a publication that can be downloaded for free, as well as several white papers including Building Return on Investment from Cloud Computing.
Cloud computing will continue to gain a larger percentage of the contact center industry because it offers benefits for businesses of every size and type.
However, with cloud computing growing so rapidly, many vendors are trying to position themselves as cloud providers by re-labeling and re-branding traditional on-premise software applications. This can lead to problems with upgrades, process integration and business viability.
Customers need to be able to recognize a true cloud solution as one that was designed from a web-based, multi-tenant, self-service perspective, and provides secure and easy access over the Internet, so contact center agents can work from anywhere at any time.
A few simple questions about cloud-computing and some time spent on researching the background and reputation of the provider should quickly clear up any uncertainty about the type of product being offered, and whether it qualifies as genuine.
Did you ever have that feeling of déjà vu? Sometimes, it’s a good thing.
Last month, Monet’s WFO Live – Workforce Optimization in the Cloud was selected as a TMC CUSTOMER magazine 2015 Product of the Year Award winner. As delighted as we were, we couldn’t help but think back to December of last year, when WFO Live was also selected by TMC as a recipient of its Customer Experience Innovation Award.
Such acknowledgment is always welcome, but it is especially appreciated when it comes from TMC, the world's leading business-to-business and integrated marketing media company, and a valued news resource to more than 3.5 million industry professionals. This is a company that knows contact center technology, and their recognition of Monet tells us that our products are meeting the needs of this industry as it continues to grow and evolve.
And while awards are great, it’s always the feedback from our customers that means the most.
Monet WFO Live – Workforce Optimization in the Cloud is a complete suite for contact centers to automate workforce management, call recording, quality assurance and agent analytics. The system creates efficient schedules for incoming call volumes, tracks key metrics in accordance with a company’s business goals, and monitors calls for quality, training and compliance purposes.
We know the difference that WFO Live is making in contact center efficiency because you have told us with your calls and emails. At Monet we’re already at work on new solutions and capabilities that will be announced later in 2015. Whether more awards are forthcoming or not, as long as we continue to receive positive feedback from you, we know we’re on the right track.
Find out more and read the official press release.
One of the many benefits of cloud computing is its accessibility for contact center agents whether they are at their desks, on the road, or even at home.
There are a lot of good reasons to consider a work-from-home situation for some of your contact center personnel. You can now hire qualified agents even if they live 100 miles or more away, since they don’t have to drive to work. Parents with small children might also enjoy the convenience of a home-based office, as long as it does not interfere with their professional obligations.
It is also a way to be more inclusive with your hiring practices, by providing home-based jobs to people with disabilities. Physical limitations could make it difficult for someone to travel to and from a contact center, but by accessing the contact center’s software from a home computer, such people could make a valuable contribution to your business.
These agents will also appreciate the flexibility in scheduling that is possible when contact centers employ workforce management software. Now, medical appointments or family obligations can be accommodated, and the agent does not have to worry about changing a shift when necessary.
The evolution of cloud software has accelerated this trend in hiring, as it provides the same service capabilities to an agent’s home computer as they would enjoy at the call center. No installation is required and data sharing remains secure.
Managers used to a more traditional contact center environment make require some adjustment, but most eventually appreciate the benefits of a telecommuting arrangement. One way to ease into the change is to create a pool of back-up agents for times of increased call volume, or for when there are too many unexpected absences. Occasional trips to these agents’ homes for monitoring and coaching are usually enough to keep their performance consistent. Plus, these visits give the manager an excuse to get out of the office for awhile, which is always welcome.
Our blogs are written to be an easily accessible resource of information on a wide range of technology topics related to the contact center.
Until now, blog content has been divided into separate pages, but we thought it would be better to move all of this content into one location, so our clients and website visitors can more easily review the copy available and find which pieces contain the answers to their questions or concerns.
Take workforce optimization. From the benefits of WFO vs. spreadsheets to gaining insight into the customer’s perspective, we have dozens of blogs featuring the latest tips, tricks and best practices of workforce optimization for contact centers.
Want to know more about the trend of unified workforce optimization? Call quality scoring and training? Adding speech analytics or desktop analytics capabilities? Now you can get all the answers you need in one place: http://www.monetsoftware.com/blog
Monet Software picked up a little hardware during 2014, with two contact center awards from TMC.
Back in March, Monet WFO Live: Workforce Optimization in the Cloud was selected as a 2014 Product of the Year for exceptional innovation
, by TMC’s CUSTOMER magazine.
And last month, WFO Live was designated as a finalist for the 2014 Customer Experience Innovation Award
, presented by the same publication.
this season of good will, we would like to express our appreciation to
all of those that helped make this happen. Thank you to our customers
that trusted in Monet, and thank you to all of the managers, supervisors
and agents that use Monet software on a daily basis.
also like to thank all of our employees for their hard work and
dedication. As we look back on the achievements of 2014, they inspire us
to work even harder in 2015 and beyond to continue providing the best
contact center solutions to meet the needs of our clients.
Scheduling is a vital component in the success of every call center. And concrete, reliable data is vital to achieve accurate, consistent scheduling results.
For decades, that data was gathered through spreadsheets, and would take hours to compile. Even then, the results were not always accurate, or flexible enough to accommodate last minute changes or other issues.
And yet, hundreds of contact centers continue to handle forecasting and scheduling the same inefficient way they did 20 years ago, which is why the data generated sometimes proves insufficient.
It’s time for a change, and technology has made that change possible. An automated workforce management (WFM) solution can improve scheduling accuracy, making sure all the necessary resources are always in place.
A WFM system provides the flexibility to automatically manage start times, end times and break times. Spreadsheets cannot match this speed and efficiency, which results in unhappy agents and higher shrinkage. And wouldn’t you rather spend the hours now devoted to compiling schedules to focusing on other aspects of your business – or just getting out of the office on time for a change?
If so, perhaps it’s time to add a WFM solution to your holiday list. To find out more about this important investment, read “The Real Cost of Spreadsheet Based Scheduling
” to find out if you should put WFM on your holiday wish list.
At the dawn of the 21st century, many of us wondered where all of the technological breakthroughs promised to us in science fiction over the past 100 years would finally arrive.
While we still await for many of them, the new century did bring a new paradigm in IT delivery, that has been growing in popularity and acceptance ever since.
Cloud computing arrived not a moment too soon, as the demands on data centers had already grown to near capacity with no sign of slowing down. By 2015, over 2.5 billion people with more than 10 billion devices will access the Internet. And they will all be able to connect with a cloud infrastructure requiring one billion virtual servers.
The potential in this system for contact centers and other types of businesses was immediately apparent. Cloud computing represented a major sea change in the design, development and deployment of technology, through a pay-as-you-go business model that transformed the future of computing, even as it was already evolving through the emergence of mobile platforms.
As 2015 approaches, it seemed like a good time to analyze the current state of cloud-based contact center solutions, and where they are headed next year – and beyond.
The seventh edition of the Cloud-Based Contact Center Infrastructure Market Report, recently published by DMG Consulting, evaluated the performance of eight leading and contending cloud vendors. It found that the majority (61.5%) of satisfaction scores fell into the “highly satisfied” range for in all 12 major categories surveyed:
• System availability/up-time
• Professional services
• Ongoing service and support
• System upgrades
• Product innovation
• Responsiveness to product enhancement requests
• Product pricing
• Overall satisfaction level
In addition, 31.2% of the average ratings were in the satisfied range (3.0 to 3.95); 5.2% were in the somewhat satisfied range; and 2.1% were completely satisfied.
These numbers suggest that end users are now comfortable and confident in leveraging a cloud solution in a contact center, and prefer this system to the traditional on-premise alternative.
From a user base of just 269,000 in 2008, the cloud-based contact center infrastructure market has picked up momentum year after year. According to DMG Consulting, seats grew by 12.8% in 2013. While that rate is down from the 32.5% jump in 2012, the slower adoption rate is actually a positive indicator of market maturity, as vendors are more accurately tracking sales.
Escalating adoption rates point toward increasing awareness of the benefits of the cloud model, including increased flexibility in resource management, lower costs, easier access to upgrades, less burden on internal IT resources, and improved automation, scalability and operational efficiency.
Where We Are Now
DMG expects adoption of cloud-based contact center infrastructure solutions to continue, and predicts that the number of cloud-based seats will grow by 20% in 2014 and 2015, 18% in 2016 and 2017, and 16% in 2018.
This is significant because of the nature of the change that is taking place. The switch from an on-premise solution to a cloud solution at a contact center is not the equivalent of a company switching from one hardware provider to another. Instead, this is a fundamental shift in IT services delivery, which can seem daunting to businesses that have utilized the same systems for decades.
As DMG writes, “Never before have we witnessed an all-out rebirth of an entire industry due solely to a new delivery model.” Clearly, the promises of large gains in efficiency and flexibility have been big enough to overcome any misgivings.
These developments are happening both in public clouds (deployed by Internet companies, hosting service providers and others) and private or enterprise clouds (deployed by enterprises behind a firewall for an organization’s internal use). The latter may be growing more rapidly given the increased acceptance of the cloud model by enterprise IT, as limitations in server capacity and network bandwidth would no longer be an issue.
2015 and Beyond
While the growth of cloud computing has been impressive, it has not yet reached its full potential. Customers will continue to demand more from cloud computing infrastructures and solutions, and the industry is already making strides toward overcoming challenges.
One of these is the emergence of federated systems, in which communications, data and services can move more easily across cloud infrastructures. While contact centers can now move data between data centers, the industry should evolve to a point where data will securely scale into public and private clouds as needed, between service providers and to vendors, partners and clients.
Improving efficiency is always a worthy goal, especially when it is generated from current infrastructure and processes. But as providers ramp up power, capacity and operations investments, it is also important to continue to make cloud use as simple as possible for the end contact center user. As systems tend to become more complex as they grow, this will certainly be a challenge in the years to come.
Security is another vital area, especially in the movement of data outside of traditional physical boundaries. Privacy must be maintained, while maintaining the stability of applications as they are transferred into a cloud environment.
The continued evolution of cloud computing will also require open standards for solutions, hardware, software, integration and processes.
The cloud has already made profound changes in the way contact centers interact with their customers. This is particularly true at smaller and midsized centers that had previously been unable to afford world-class technology. Today, any contact center regardless of size, location, budget or IT expertise can leverage the cloud’s array of benefits, including flexibility, scalability, ease of use and cost-savings.
While the future of the cloud looks promising, evolving the infrastructure to realize its full potential will require cooperative development and specific focus by many providers and customers across the IT landscape. To learn more, please download our cloud software whitepaper
Contact Center Jobs are Coming Back Home. The trend of outsourcing contact center jobs that has been prevalent for more than a decade now seems to be reversing itself. Thousands of these jobs are coming back to the United States, for reasons that have as much to do with economics as customer service.
Monet CEO Chuck Ciarlo has written an article on this important subject
, which has been published by Contact Professional. It analyzes the five most significant factors that have led to contact center jobs coming home, from customer frustration to privacy and security.
When outsourcing is replaced by “insourcing,” it’s great news for U.S. workers and for the customers of these contact centers, as they will now be treated to a better level of service.
Of course, the last thing these companies want is a significant investment (in some cases $100,000 or more) in new hardware and software, on top of the other costs involved with insourcing. But with a cloud WFM system, a unified solution can be implemented quickly without a large upfront cost. Instead, users pay only a low monthly subscription fee.
What changes did 2014 bring to the contact center?
This past year, workforce optimization and the cloud based model were priorities at many contact centers, as most of the major trends were related in one way or another to how these capabilities are delivered and utilized.
Here are three significant developments from 2014 that should continue into 2015 and beyond.
1. Cloud Adoption
More contact centers made the switch to the cloud in 2014 than in any previous year.
Spending on cloud computing reached $100 billion this year, according to a CRN survey. It’s a trend that continued from 2012, and shows no signs of slowing down. In fact, DMG Consulting projects that the cloud-based contact center infrastructure market will grow between 35-45% every year through 2015.
There are a number reasons for this movement. The cloud model offers all of the advantages of call recording, workforce management and workforce optimization without the upfront investment in hardware and software. System flexibility and ease of implementation are also benefits. And since all data is stored “in the cloud,” it can be accessed from the office, from home and from a mobile device.
Those that make the transition have no regrets, according to the 2014-2015 Cloud-Based Contact Center Infrastructure Report. This is an independent survey that tracks end-user satisfaction with vendors, products, service, support, training and innovation. In 2014, 61.5% of all responses fell into the “highly satisfied” range, and 31.2% were “satisfied.” Factor in the 2.1% listed as “completely satisfied” and that adds up to a nearly 95% satisfaction rate.
2. Enterprise and the Cloud
The misconception that cloud computing is best suited only for small and medium-sized contact centers began to dissipate in 2014. More larger businesses discovered that the cloud is not only ready for the enterprise, it is also now the preferable option over traditional on-premise software.
A recent survey of 1,000 IT professionals by Forrester Research found that they are turning to cloud products as a way to offload management of non-mission-critical applications such as WFO. A Gartner survey projects that nearly 50% of large enterprises will have hybrid cloud deployments by 2017.
Even traditional hardware firms are jumping on the cloud bandwagon. Hewlett-Packard recently announced it would spend $1 billion over the next two years to develop and offer cloud-computing services. The company’s most prominent competitors, IBM and Cisco, have also accelerated their cloud initiatives.
The rapid rise and success of the Salesforce enterprise cloud ecosystem is further testament to the security, scalability and acceptance of cloud applications among the world’s largest corporations, including Coca Cola, Wells Fargo, Delta Airlines, Sprint and NBC Universal.
The cloud offers many of the same benefits to contact centers of any size, among them flexibility, accessibility through any computer or device, cost savings, simplification of IT infrastructure, seamless integration with existing systems. However, enterprise adoption has been impeded by concerns over scalability and security.
This perception has started to change, as enterprise recognizes how cloud now offers a much higher grade of security than most internal IT departments. Network architecture is protected with firewalls and intrusion detection systems. Systems and applications are frequently tested to confirm adherence to industry-standard security requirements. Cloud providers also verify their security controls through third-party certifications such as ISO 27001 or ISO 27002, standards recognized globally as the most comprehensive framework for establishing security best practices.
Scalability concerns were always somewhat baffling, since the ability to scale on demand is one of the most intrinsic and significant benefits of cloud computing.
A cloud service tailored precisely to customer needs can be seamlessly integrated into the existing enterprise IT infrastructure. Changes can be made quickly without business interruption, and overloading is never a concern as long as the system is managed properly. The same capability could not be accomplished through an on-premise solution without a significant investment of time and planning, as well as costly changes to existing IT systems.
What may have been a concern for enterprise businesses is the question of whether applications, session information, uploads, data etc. can keep up in a scale-on-demand environment. However, with auto-scaling and scale-up capabilities, such issues have been resolved with current cloud-engineering techniques.
3. Unified Workforce Optimization
A contact center will always be more successful when all of its divisions and employees are working together toward the same goal.
There are a number of customer service metrics that must be monitored, and acted upon if there is an issue. However, the approach of analyzing these metrics irrespective of related issues or factors (the so-called “silo” approach) has fallen out of favor.
Instead, more managers in 2014 began taking a more holistic view of the business, of how different teams impact these metrics, and how collaboration between teams provides a better means to improve results.
For years this was easier said than done, as different divisions focused on different priorities, even though their main goals were usually the same – better customer service, improved efficiency, lower costs, etc.
Take workforce optimization. A contact center may have one manager in charge of forecasting and scheduling, executives who review recorded and monitored calls to gauge customer service, and others who set goals for the organization based on agent and customer feedback.
Rather than take a siloed approach, where each system works independently without reciprocal operation with other divisions, WFO can provide easy access to call recording, performance management, analytics, workforce management and other cross-functional data, to help teams work more effectively on common objectives. And with a cloud delivery system, access is immediate regardless of employee location.
With the centralized administration provided by unified WFO, there is no need to devote additional time and budgeting to costly integration projects, which can be effective but may not be scheduled more than once a month, if that. Now managers can make more informed decisions and react more quickly to internal or external trends. Result? A more optimized call center performance.
What new business developments and technology trends will 2015 bring? No one can say for certain. But it’s probable that cloud adoption, enterprise cloud adoption and unified workforce optimization will continue to escalate in popularity and acceptance. Contact centers now considering whether such actions would be right for them are encouraged to not get left behind. If you want to see Cloud-based WFO in Action
, please click the link to watch our on demand webinar.
Do you know what metrics are most important for your contact center?
While every business is different, these are the KPIs that are likely on your list:
• Average Handle Time
• Calls per Hour
• First Call Resolution
• Abandoned Calls
• Average Wait Time
• Completion Rate
• Forecasted Call Load vs. Actual
• Scheduled Staff vs. Actual
• Waiting Calls
• Average Call Value
Knowing what to monitor is a good first step. But obtaining the necessary metrics and reports on these KPIs, while there is still time to improve them, is even more important.
Effective monitoring requires a workforce optimization solution that delivers operational data, preferably in real time. The more information you receive – KPIs, scorecards, alerts, dashboards, reports – the better equipped you will be to take effective action to better meet the customer service goals of the contact center.
No wonder so many contact centers have adopted WFM solutions from Monet. Our systems are designed to optimize the utilization of your resources, which makes all the difference in improving service levels, making forecasts and schedules more efficient, and lowering costs.
The challenge for any contact center is making every customer engagement, whether it is conducted by telephone, email or live chat, a successful one.
Yes, it’s difficult, especially when some callers are in a bad mood even before the agent says hello. But when customers are satisfied, it can make a huge difference in the company’s bottom line.
One survey, by an analytics company called ForeSee, gauged customer satisfaction with contact center services to find out how each customer’s experience impacted the company’s future success.
They found they satisfied customers are far more likely to remain customers, and to make a similar purchase again from the same company. Even more significant, however, is the willingness of a happy customer to recommend the company to a friend, family member of colleague. Thus, one customer who has a positive experience with your agents may create many new customers.
While the focus is typically on calls, equal attention should be paid to email responses, so they are prompt and helpful, and live chat sessions, to make sure participants are getting the answers they need.
“A satisfied customer,” the survey concludes, “is the key to maintaining and growing sales and profitability regardless of channel.”
The prospects of delivering those happier customers become much easier with the right technology tools in place. And now that these sophisticated solutions are available via the cloud, even smaller and midsized contact centers can provide optimal service without a huge upfront investment.
Find out more about Monet’s workforce management
With every new survey that comes out, it seems as if more and more companies are making the switch to a cloud-based technology. This is also consistent with what is happening in contact centers, from those with less than 50 agents to the enterprise with thousand of agents.
We’ve listed the reasons before, but perhaps it’s time for a refresher course in the many benefits of contact center cloud software
With a subscription-based cloud system there is no large upfront cost and no licensing fees. Operating expenses are lower as well. The money that is saved can be re-invested in other parts of the company. Scalability
The ability to scale on demand is one of the most intrinsic and significant benefits of cloud computing. Cloud service providers allow clients to increase or decrease existing resources as needed to accommodate changing needs on demand. Flexibility
With the cloud it’s easier to operate multiple contact centers from one facility, to accommodate agents working from home, and to make it more convenient for those that wish to access applications from a mobile device. Simplification of IT Infrastructure
Since the cloud provider manages all updates and upgrades, there are no patches to download or install. The cloud provider also manages availability, so there’s no need to add hardware, software, or bandwidth as the user base grows.Security
The cloud is safer than ever before, thanks to a range of security measures to protect data, communications and the physical data centers where information is stored.
If you still haven’t investigated the numerous advantages of cloud computing, what are you waiting for? Monet can help, talk to us
Monet WFO Live - Workforce Optimization in the Cloud has been named a finalist for the 2014 Customer Experience Innovation Award
presented by TMC’s CUSTOMER magazine
. The award recognizes best-in-class companies setting the standard in delivering exceptional customer experiences.
always rewarding to be recognized, especially when it comes from such a
prestigious source. The TMC website is read by more than 1.5 million
business and contact center professionals every month, and their
publications, such as CUSTOMER, are as close to an official publication
as this industry has.
CUSTOMER has been around since 1982. The
contact center industry was much different back then and, today more
than at any other time, it is technology that drives efficiency and
customer service. So it’s especially gratifying to have our technology
singled out for the contribution it makes at contact centers of all
sizes and types.
Monet WFO Live is a complete suite for call
centers to automate workforce management, call recording, quality
assurance and agent analytics. Call centers can quickly and easily
optimize all aspects of their workforce with one affordable solution,
resulting in better utilization of resources, better cost management and
improved service levels.
Awards are great, but it’s the feedback
from our customers that means the most. We know the difference that WFO
Live is making in contact center efficiency because you have told us
with your calls and emails.
If you haven’t discovered the benefits of WFO Live, find out more here